Advertisers

Targeted Advertising within Banking

How Transaction-Driven MarketingTM Works

Cardlytics is the leading platform enabling advertising offers inside bank accounts. On behalf of advertisers, banks run offers in consumers' transaction statements targeted against actual card purchases.

 

  1. Click:  Customers see offers in their online or mobile bank accounts and click to 'activate them' or 'turn them on'
  2. Shop:  Customers shop (in-store or online) using the debit, credit or prepaid card associated with the account at participating retailers, restaurants, and service providers 
  3. Enjoy:  Rewards are earned automatically and credited through the bank rewards program.