Cardlytics Direct helps you reach consumers through our exclusive native online and mobile banking network. By targeting individuals based on where they actually spend, you can deliver compelling rewards that generate immediate interest and measurable sales.

direct_how_it_works_01

How It Works
  1. Target people based on actual purchase history, a strong predictor for future purchases
  2. Reach likely buyers engaged in their online and mobile banking rewards programs
  3. Pay only when the consumer makes an in-store or online purchase for guaranteed ROI
  4. Measure campaign impact on in-store and online sales, with a view into incrementality
Why Native Bank Advertising
  • Reach customers where they go to plan and think about their money
  • The average customer in our network checks their online and mobile bank account over 10 times per month
  • Consumers view rewards as a bank benefit and pay full price at the register – keeping your margins and brand fully intact
  • Consumers use their regular bank cards to earn rewards – saving you the hassle of POS integrations and training required for coupons and promotion codes
  • For every dollar a marketer spends on Cardlytics Direct, it generates more than $20 of sales on average