Author Archives for Mike Glegg

Customer attrition in the UK: Casual dining and its post-holiday blues

January 2, 2019 Posted by - VP, Sales

We’re in the midst of one of the dining sector’s most important times of year; but far from the festive period being the “most wonderful,” for many brands it can be a time of unease. After allocating large amounts of their budgets towards holiday season marketing strategies, brands are eager to see results. But even if gains are made over Christmas, historically it’s tricky to hold onto new customers into the new year, even with January’s sales and promotions. Customer...