It’s 11 p.m. on a weeknight and you’re hungry. Already in your pajamas, you unlock your smartphone and open a delivery app to scroll through a virtual buffet of options. One listing catches your eye: Fisher & Son’s Fish and Chips. Maybe you’ve never heard of the place, but the food, clearly displayed in enticing photos, looks solid. You add a two-piece fried cod with fries ($14.95) to your cart and hit order. A message pops up: DELIVERY ETA 25-40 MIN.
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With insight into 1 out of every 2 debit and credit card swipes in the US, Cardlytics is committed to helping marketers understand and respond to current trends that are impacting their industries. We put these purchase insights into action every day through precisely targeted campaigns that drive incremental return on ad spend. This report […]
The core value of card-linked offers, which is merchants bringing value to bank cardholders through funded cash-back offers, remains to this day but what has changed is the vast digital marketplace in which we compete.
While consumers are forced to juggle new demands on their finances, it creates a valuable opportunity for banks to utilise their platforms for good, building deeper relationships and positioning themselves as a resource for help.
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