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Blog

Restaurants Hungry for Omni-channel Strategy

The Coronavirus has disproportionately impacted the restaurant industry. The onset of the virus followed by restrictions and closures caused restaurants of all sizes to evaluate and redesign their services to meet the customers’ needs. Restaurants that are positioned well are those who recognize that the future is omni-channel, take the time to know their customers, […]

3 Minute Read

Blog

What the Delayed Back-to-School Season Means for Retailers

September is here, and with it, a back-to-school season unlike any other—for families and retailers alike. As schools delay reopening and many opt for virtual learning, the needs and timing of the traditional retail holiday have significantly transformed. Even Prime Day, the once unofficial kickoff to the back-to-school shopping season has been postponed to October. […]

3 Minute Read

Blog

Driving Sales Through the Ever-Changing Landscape of UK Consumer Spend

When the UK government imposed a country-wide lockdown in March, consumers had little option but to change their spending behaviour. As stores closed and long-term travel restrictions were put in place, consumer spend shifted to other areas such as eCommerce and home delivery. But are these changes permanent or has the reopening of non-essential retail […]

4 Minute Read

White Paper

Cardlytics State of Spend Issue 7

The Cardlytics State of Spend helps marketers across industries track how consumer spend is changing each week and take action to drive measurable sales. In our August issue, back to school takes the spotlight as families pick up supplies for in-person classes, virtual learning, or both. Download the full report today to get an update […]

1 Minute Read

Blog

How to Drive Sales as Share of Spend Shifts Across Industries

In the months since states first declared shelter-in-place orders and economic uncertainty gripped the country, consumers have reprioritized their spend. As they spend more on some categories and less on others, it can be hard for marketers to gauge whether these represent permanent or temporary shifts in behavior. To help answer this, we’ve taken a […]

4 Minute Read

Blog

How to increase restaurant sales with three key spend trends

Across the restaurant industry, marketers face a unique set of challenges as customers rapidly change their dining and meal prep habits. Restaurants looking to drive near-term sales need to understand how consumer behavior is shifting and where spend is coming back. By analyzing purchase data for our recent State of Spend report, Cardlytics identified key […]

3 Minute Read

Blog

Launch of My Wells Fargo Deals: Surpassing 150M Bank Customers Provides Significant New Opportunities for Advertisers

When Scott and I founded Cardlytics 12 years ago, we knew that bringing the banking industry and the advertising industry together was a unique idea. Building something that drives loyalty for banks, incremental sales for advertisers, and clear financial benefit to their mutual customers has been no small feat. Over the years, we have consistently […]

2 Minute Read

Blog

Summer Sparks Early Signs of Travel Recovery and Growing Adoption of Disruptors

Memorial Day weekend historically marks the unofficial start of summer travel. But this year, it also served as a bellwether of whether consumers would be ready to travel again. Our purchase insights show that, in the near term, travel post-COVID may be considerably changed.   Consumers still want a change of scenery, but they are turning […]

3 Minute Read

Blog

Signs of Return: The Cardlytics Recovery Indicator

Across all industries, US consumer spend continues to trend up as more states reopen their economies. When looking at weekly spend, Cardlytics purchase insights show that overall spend is pacing at -11.4% year over year. This is a significant improvement compared to a low point of –34.3% YOY in late March. But does this mean […]

3 Minute Read