94 Insights Available
State of Spend: Pandemic Year in Review
Lessons learned from consumer behavior In early March of 2020, Americans were largely enjoying life as usual. Restaurants and stores were full, movie theaters were open, children were in school, and Spring Break planning was in full swing. Few people could’ve predicted the dramatic shift that would bring the world to a stop nearly overnight. […]
Better Together: Why Cardlytics’ acquisition of Dosh is great news for advertisers, consumers, and financial partners
Following the recent acquisition of Austin, Texas based Dosh, I sat down with our co-founder and CEO, Lynne Laube, to talk about why this deal was so important – not only for Cardlytics and its future vision – but for our advertisers, consumers, and financial services partners. Congratulations on officially closing Cardlytics’ first acquisition in […]
Card-linked offers 101
In an increasingly digital, convenient, personalized, and contactless world, the rising popularity of card-linked offers (CLOs) should be no surprise. Financial institutions and brands risk losing wallet share by not integrating CLOs into their increasingly digital, convenient, personalized, and contactless strategies. This post will review what CLOs are, how they can benefit everyone in their […]
Cash back incentivizes shoppers in the “new nimble”
The last 10 months have shattered typical planning methods for marketers, especially in retail. None of us had ever been through a pandemic before, so the media has branded this almost-post-COVID-19 era as “the new normal,” which is apt enough. At the same time, brands might instead find it more fitting to refer to it […]
3 shopping trends to watch this holiday season
Heading into the traditional shopping season this year, so much had changed for retailers. First of all, everything started earlier. Amazon moved its Prime Day from July to October due to the pandemic, and the digital retail giant’s shopping event inspired early flash-sales campaigns from Guess, Old Navy, Walmart and others. Such events have lengthened […]
State of Spend 11 Year End Spend Overview: Home Cooking Heats Up while Black Friday Chills Out
*All data is for week ending 12/2/2020, unless otherwise indicated. Who else is ready for 2021? As we close the year, 2020 keeps rearing its ugly head as virus cases surge around the country. With it, spend is regressing to where we were earlier in the pandemic. For the week of December 2, we saw overall spend down -3.4% week-over-week (WoW) dropping it to –10.5% year-over year (YoY), in line […]
Puzzles, people and a pandemic: Thoughts on 2020 from our VP of People Operations, James Hart.
Last March, without warning, companies and employees around the world instantly transitioned to working remotely. What was seen as a privilege just the week before, suddenly became mandatory and we felt the strain immediately. While we cobbled together workspaces on kitchen counters, couches, porches, etc., we quickly learned how much we missed office life. That […]
Cardlytics State of Spend 10: Will Grocery’s Growth Continue?
Happy Thanksgiving week! We’ve officially made it to the holidays and in 2020 that is something to celebrate. As with everything else this year, the holiday season is looking a lot different than in previous years. With COVID surging again in much of the country, retailers in all industries are buckling in for what is […]
Cardlytics State of Spend: Surpassing Month Six of a Global Pandemic
Toilet paper. Board games. Flour. Athleisure wear. Home gym equipment. Hand sanitizer. Who could have predicted these would be the hottest selling items of 2020? With disinfecting wipes and hand sanitizer slowly returning to shelves, the biggest questions on the minds of marketers continue to be: How and where is the economy recovering? Where will […]
In the News
Global Banking and Finance June 10, 2021
How banks can capture customer’s attention as lockdown lifts
The shift in the digital ecosystem for banks, brands and consumers this year, has been like no other since smartphones became a thing. Customers have demanded more digitalisation, driven by the need to be served in new ways, which has sparked innovation in banking like never before.
FinExtra May 5, 2021
Curve partners Cardlytics for rewards programme
All-in-one card fintech Curve has enlisted Cardlytics for the launch of an in-app rewards programme.
Money Expert April 15, 2021
MBNA Launches New Cashback Scheme for Credit Card Shoppers
MBNA’s Smart Rewards scheme has been developed with Cardlytics, which has pioneered the use of “purchase intelligence,” using customer’s online and in-store purchases to target them with tailored advertising.
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