23 Insights Available
Oxford Street vs. Westfield: Which Shopping Destination Wins?
Online, high streets, or shopping centres – which categories see the most consumer spend? To find out, Cardlytics used purchase intelligence to analyze spend from over two million consumers across a range of retailers, across London’s Oxford Street, Westfield London and online. The results emphasize that despite the increasing prominence of online retail, bricks and […]
Who Cashes in on Cardlytics’ Bank Loyalty Programs?
There’s no question, technology is reshaping the banking experience. But whose experience is it changing and to what benefit? To answer this question, Cardlytics analyzed the spending behavior of today’s tech-savvy bank customer across over 1,500 financial institution partners and found that bank rewards programs do much more than just appeal to savers. They attract young professionals in […]
Meal Kit Delivery Services vs. Grocery Chains
Today’s consumer is hyper concerned about the freshness of food, the ingredients, and sustainability, among other factors. But, the shift from processed foods has not changed the craving for convenience. Because of this, meal kit delivery services, like Blue Apron, Plated and Hello Fresh, have gained steam. Cardlytics analyzed consumer spending on meal kit services (MKS) […]
The Impact of Uncle Sam: Tax Season Insights Report
Tax season is a mix of opportunities and challenges for retailers. On one hand, many consumers will get a refund – creating a bump in their discretionary spending. However, consumers who owe will likely adjust spending to account for a payment to Uncle Sam. Using our purchase intelligence gleaned from partnerships with 1500+ financial institutions, […]
Does Your Gym Choice Really Matter?
Treadmill running or CrossFit? Barre classes or spinning? Low carb or juice cleanse? There are countless ways to get fit, but which are consumers more likely to stick with? Using our data and the power of purchase intelligence, we looked at how consumers are working out and how their spending habits differ by gym choice.
Benefits of Card-Linked Marketing For Financial Institutions
This white paper examines the impact of interchange fee limits on customer engagement programs, and quantifies how the Cardlytics Card-Linked Marketing program in place at Bank of America, PNC Bank, Regions Bank—and hundreds of others—has stayed attrition and increased debit and credit card use and spending.
In the News
Global Banking and Finance June 10, 2021
How banks can capture customer’s attention as lockdown lifts
The shift in the digital ecosystem for banks, brands and consumers this year, has been like no other since smartphones became a thing. Customers have demanded more digitalisation, driven by the need to be served in new ways, which has sparked innovation in banking like never before.
FinExtra May 5, 2021
Curve partners Cardlytics for rewards programme
All-in-one card fintech Curve has enlisted Cardlytics for the launch of an in-app rewards programme.
Money Expert April 15, 2021
MBNA Launches New Cashback Scheme for Credit Card Shoppers
MBNA’s Smart Rewards scheme has been developed with Cardlytics, which has pioneered the use of “purchase intelligence,” using customer’s online and in-store purchases to target them with tailored advertising.
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