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Creating Your 2019 Marketing Plan? Consider the “Person of the Year”

Each year, Time Magazine selects a “Person of the Year” to be profiled in its end-of-year issue. This person, group, idea, or object is one that has done the most to influence that year’s events. If last month’s Advertising Week in New York was any indication, the 2019 “Person of the Year” will be “The […]

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Four Must-Know Spend Trends for the Holidays

Pumpkin spice is wafting through the air, and you know what that means: The holidays are officially upon us. As more customers take their holiday shopping online and skip the Black Friday lines, it’s critical for marketers to keep a pulse on where, when, and how shoppers will tackle their gift lists this year. By […]

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Live from New York…it’s CARDLYTICS!!

Last week, Cardlytics hit the main stage at Advertising Week in New York with some of the top retail and marketing brands in the U.S. Rachel Sonenshine (VP, Ad Partnerships, Retail East), Randall Beard (Group President, Advertisers) and Dani Cushion (Chief Marketing Officer) each had the opportunity to participate in a panel, sharing Cardlytics’ unique […]

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Fall Customers Bring More Winter Sales

Back-to-school (B2S) shopping season is ending. Hopefully, you leveraged Cardlytics’ 2018 Back-to-School Spend Report to understand key B2S spend trends and boost sales this season. But, now, marketers concluding B2S may be wondering, “What’s next?” After the B2S season ends, it may be tempting to hold on another big marketing push until the winter holidays. […]

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Big Sporting Events: An Open Goal for Retailers

Although football may not have “come home” for England, this summer’s headline sporting event, the World Cup in Russia created unprecedented levels of national excitement in the UK in a way that only football seems able to do. This sense of anticipation was not just contained to people’s living rooms, as the British High Street […]

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How Restaurants Can Capitalize on Back-to-School Spend

The back-to-school (B2S) season is widely known as one of the most critical periods for retailers looking to increase their annual bottom line. Accounting for nearly 20% of spend that occurs outside the winter holidays, Cardlytics’ purchase insights show that overall spend for retailers grew faster during the B2S period than the rest of the […]

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Re-envisioning Back-to-School Marketing – Reaching Digital Eyeballs, Driving In-Store Sales

The back-to-school (B2S) season is one of the most critical periods for retailers to reach sales goals. And, with major shopping events like Amazon Prime Day and the continued growth of online channels, the way consumers are buying for B2S is changing. However, even with the growth of digital channels, we see that in-store still […]

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UK Restaurant Spotlight: Delivery Services Continue Relentless Rise

Technology is driving change in consumer behaviour wherever you look. Whether it’s through smart devices, wearables or virtual and augmented reality, these new technologies are reshaping behaviours and spending habits. Cardlytics’ latest UK spend index, which tracks the card spend of 3 million bank customers, shows how technology, including online delivery services, are impacting the […]

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Now Available: Cardlytics Grocery State of the Industry Report

The phrase “picking up a few things for dinner” used to mean the same thing to nearly everyone: a quick run to the local grocery store. However, now that delivery, discount, and meal kit brands are disrupting the traditional grocery industry, there are many ways shoppers can put food on the table. The consumer is […]

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