Grocery shoppers have increasingly differing options for how to get food on the table, and each shopper uses a variety of channels. The consumer is in control and on-demand shopper trends are having an impact on in-store purchases and shopping behavior. Cardlytics took a look at how these changes are shifting food dollars and changing the grocery marketplace.
Stay up to date. Subscribe now.
With insight into 1 out of every 2 debit and credit card swipes in the US, Cardlytics is committed to helping marketers understand and respond to current trends that are impacting their industries. We put these purchase insights into action every day through precisely targeted campaigns that drive incremental return on ad spend. This report […]
The core value of card-linked offers, which is merchants bringing value to bank cardholders through funded cash-back offers, remains to this day but what has changed is the vast digital marketplace in which we compete.
While consumers are forced to juggle new demands on their finances, it creates a valuable opportunity for banks to utilise their platforms for good, building deeper relationships and positioning themselves as a resource for help.
Need additional information or have a question? Tell us a little bit more and we’ll respond shortly.