Grocery shoppers have increasingly differing options for how to get food on the table, and each shopper uses a variety of channels. The consumer is in control and on-demand shopper trends are having an impact on in-store purchases and shopping behavior. Cardlytics took a look at how these changes are shifting food dollars and changing the grocery marketplace.
Research & Insights
Cardlytics State of Spend Issue 8
With the winter shopping season just around the corner, we’ve put out a special edition of our Cardlytics State of Spend to help brands prep for a merry holiday season and make the most of other recent consumer trends. There’s something in this month’s report for everyone. Highlights: Get actionable tips to prep for an […]
State of Spend 11 Year End Spend Overview: Home Cooking Heats Up while Black Friday Chills Out
*All data is for week ending 12/2/2020, unless otherwise indicated. Who else is ready for 2021? As we close the year, 2020 keeps rearing its ugly head as virus cases surge around the country. With it, spend is regressing to where we were earlier in the pandemic. For the week of December 2, we saw overall spend down -3.4% week-over-week (WoW) dropping it to –10.5% year-over year (YoY), in line […]
Puzzles, people and a pandemic: Thoughts on 2020 from our VP of People Operations, James Hart.
Last March, without warning, companies and employees around the world instantly transitioned to working remotely. What was seen as a privilege just the week before, suddenly became mandatory and we felt the strain immediately. While we cobbled together workspaces on kitchen counters, couches, porches, etc., we quickly learned how much we missed office life. That […]