Open Navigation
Cardlytics Press Release

Lucky Number 10! Zolve Joins Cardlytics

Cardlytics adds Zolve to growing neobank roster

We like to say Cardlytics is “built by bankers for banks” and it’s true. Our founders were both bankers who saw the value in having a view of a customer’s total wallet. Since Cardlytics was founded 13 years ago, we’ve been driving results for major U.S. banks. And while banks will always be central to what we do, we are excited about scaling our offering. Enter: the neobanks.   

Zolve: A solution for an underserved population 

Catering towards tech-savvy audiences, neobanks make managing finances easy from anywhere in the world. Zolve, in particular, aims to improve accessibility to high-quality banking products for immigrants in the U.S. Zolve’s founder, Rahgunadan G, noticed that many immigrants were forced to wait for months, and in many cases, years to access financial services upon arriving in the U.S. While neobanks may focus on a specific type of customer, the customers’ needs remain universal: quality products, secure services and a rewarding experience. 

“At Zolve, we are working to provide equitable access to global financial products on one single platform. A tangible rewards program helps create an engaging experience for our customers, and with this partnership, we now have offers across categories that our users find relevant and rewarding” says Raghunandan G, Zolve’s founder. 

A rewarding experience for all 

When it comes to capturing and maintaining consumer loyalty and personalized experiences, neobanks are well-positioned to grab top of wallet advantage through a rewards program.  Neobanks and fintechs have changed the financial landscape over the past decade, offering digital-only solutions to the traditional financial process, while also addressing the needs of their niche audiences. This rise in popularity coincides with a consumer base that prefers shopping and banking online. 

To learn more about how Cardlytics works with neobanks and fintechs, check out our case study. 

Get our insights delivered to you

Stay up to date. Subscribe now.

Research & Insights

Cardlytics Research and Insights

Finding Your Space: Three Tips for Women in Data Science

Coined by the Harvard Business Review as the ‘sexiest job of the 21st century, ‘data science’ still feels like a term invented only yesterday (and ‘women in data science’ seems even newer). And what does a data scientist do anyways? You could ask 100 professionals and get about 100 different answers.   I thought being a data scientist meant that you needed a very specific set of skills […]

3 Minute Read
Cardlytics Research and Insights

Restaurant & Grocery: The Showdown Is On

Which industry will take the bulk of consumer spend?  What used to be considered two separate household budgets, one for groceries and one for dining out, has morphed into one overall food budget, thanks to pandemic-led shifts in how people eat. More dinners are being eaten at home causing restaurants to expand into delivery and take-out options. Meanwhile, grocery stores braced for a surge in traffic as more consumers requested delivery or curbside pick-up. While all industries faced upheaval during […]

2 Minute Read
Cardlytics Research and Insights

Seasonal Shopping Trends to Keep Your Customers Coming Back for More

It’s the most wonderful time… to shop. With the season of giving inspiring shoppers to buy more, retailers are seeing a high volume of web traffic, spikes in sales, and some of their largest profit margins. Last year, retailers saw unprecedented growth during the holiday season. What drove that growth and how can brands shape their holiday strategy this year to capitalize on these seasonal […]

3 Minute Read