Reach real people
Target customers in their bank’s digital channels
Cardlytics partners with banks across the US and UK. Through these partnerships, we deliver relevant, native ads to customers in their online, mobile, and email bank channels.
Run native ads within top banks
Impact your customer’s path to purchase
Banks integrate our ads to help customers plan where they’ll spend and save. Customers engage with the ads to earn cash back and see them as a valuable perk for using their bank’s debit or credit card.
When weighing whether to buy from one store or another, relevant, targeted offers delivered through the Cardlytics platform act as that critical tipping point to influence purchase decisions.
It’s as easy as 1-2-3
Click. Shop. Earn. To get cash back, customers simply activate their offers, then buy online or in-store. When they purchase, their bank automatically deposits money back into their account.
It’s simple for marketers too. Just tell us the campaign goal, and we do the rest. It’s a pay-for-performance platform where we manage everything from ad copy to paying customer rewards. There are no hidden fees or production costs.
Ads in banks are as safe as it gets
Fraud free. Banking’s “Know Your Customer” regulations ensure every impression is served to a real person. Plus, only people 18 or older can open an account – which means all 178M bank customers in our platform are adults.
Brand safe. There’s no inappropriate or controversial content in banks’ digital channels. We only display ads within online banking, mobile banking apps, or bank emails.
“No other company we’ve worked with has been able to prove incremental improvements in ROI, and we attribute that to Cardlytics’ powerful purchase insights.”
Aubrey Judson Director of Paid Acquisition, SaatvaIdentify Opportunity
Connect the dots with Purchase Intelligence
Insights into bank transaction data power Cardlytics campaigns from start to finish. Beyond helping marketers measure performance, we also use purchase intelligence to identify the best prospects and target ads on our platform.
Learn more about finding and reaching the right audience
Measure Results
Measurable sales eliminate the guesswork
With access to bank transaction data, we close the loop between ad impressions and real-world sales. We report the actual impact of campaigns both online and in-store so that marketers can accurately gauge their incremental return.
Learn more about how we measure campaignsResearch & Insights
Blog
Cardlytics Q1 State of Spend
With insight into 1 out of every 2 debit and credit card swipes in the US, Cardlytics is committed to helping marketers understand and respond to current trends that are impacting their industries. We put these purchase insights into action every day through precisely targeted campaigns that drive incremental return on ad spend. This report […]
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Blog
Purchase Intelligence Could be the Key to Helping Consumers Through the Cost-of-Living Crisis
While consumers are forced to juggle new demands on their finances, it creates a valuable opportunity for banks to utilise their platforms for good, building deeper relationships and positioning themselves as a resource for help.
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Shopping is back, Baby!
In 2021, apparel retail and online sales recovered to pre-pandemic levels as previously sheltered consumers began shopping once again. Consumer spending levels recovered from a record sales plunge and gradually increased from January to April, but then had a sharp spike with the availability of vaccines. Spend then held strong throughout the remainder of the […]
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