NACS October 31, 2022
C-Stores Offer Spooky-Good Deals on Pizza
Cardlytics says c-stores have the advantage for foodservice options due to quicker prep time, more variety and short wait times.
NACS October 28, 2022
Lines Between C-Stores and QSRs Blur
Food sales at c-stores have increased to over 20%, according to new research from Cardlytics, and the industry’s share of food sales has increased from 18.42% to 21.39% since 2019.
Forbes October 27, 2022
Convenience Stores Are Likely Taking Market Share From Quick-Service Restaurants
New research from Cardlytics finds that food sales at c-stores have increased to over 20% and that the category is likely taking market share away from traditional quick-service restaurants.
Grocery Gazette July 18, 2022
COST OF LIVING: UK CONSUMERS CAN EXPECT TO SPEND AN EXTRA £2,000 THIS YEAR
UK consumers can expect to spend at least £2,000 more on essentials this year as the cost-of-living crisis bites, according to the latest research. The Cardlytics State of Spend report, based on the spending habits of over 24 million UK bank cards and the views of over 2,000 UK consumers, reveals that non-essential spending has taken […]
ANA July 1, 2022
How Data Stole the Show at Cannes Lions 2022
Fresh off a week at the 2022 Cannes Lions International Festival of Creativity, I, like many other attendees, have come home reinvigorated (and albeit jet-lagged) about how data will play a vital role in the future of advertising. Read more.
Tearsheet June 21, 2022
Credit Karma Introduces New Cash Back Rewards Program for Debit Consumers
Credit Karma Money is launching cash back rewards for debit card owners, which will be enabled automatically on all Money accounts.
Research & Insights
Webinar: Prove Incremental Marketing Impact to the Right Stakeholders
As marketers, we all face the same question – How do we know that sale wouldn’t have happened anyway? There is always a need to prove marketing efforts accomplished something that would not have happened organically. That is where we can lean on incrementality. In our latest webinar, Juliana Lupinacci, VP, Agency Partnerships, speaks with […]
Why customer loyalty is vital to relationship marketing
Loyal customers are your brand’s biggest sales opportunity–spending an average of 67% more than comparable transient consumers. A new era in consumerism is ushering in highly personalized service models and deep, lasting relationships with a loyal customer base. This shift towards relationship marketing emphasizes building a strong customer loyalty program to facilitate that relationship. Key […]
Webinar: How Marketers are Achieving Measurement Confidence in a Time of Performance Pressure
With the growing concern around inflation, recession, and the rising costs of digital ad prices, many marketers are challenged to stretch their budgets and shift marketing dollars to where they elicit the most value. Cardlytics joined forces with Nielson and Digiday to discuss how marketers can use campaign metrics experimentation to refine their strategies and […]