71 Insights Available
How to increase restaurant sales with three key spend trends
Across the restaurant industry, marketers face a unique set of challenges as customers rapidly change their dining and meal prep habits. Restaurants looking to drive near-term sales need to understand how consumer behavior is shifting and where spend is coming back. By analyzing purchase data for our recent State of Spend report, Cardlytics identified key […]
Launch of My Wells Fargo Deals: Surpassing 150M Bank Customers Provides Significant New Opportunities for Advertisers
When Scott and I founded Cardlytics 12 years ago, we knew that bringing the banking industry and the advertising industry together was a unique idea. Building something that drives loyalty for banks, incremental sales for advertisers, and clear financial benefit to their mutual customers has been no small feat. Over the years, we have consistently […]
Summer Sparks Early Signs of Travel Recovery and Growing Adoption of Disruptors
Memorial Day weekend historically marks the unofficial start of summer travel. But this year, it also served as a bellwether of whether consumers would be ready to travel again. Our purchase insights show that, in the near term, travel post-COVID may be considerably changed. Consumers still want a change of scenery, but they are turning […]
Cardlytics State of Spend Issue 6, July 2020
Dani Cushion, Chief Marketing Officer
Signs of Return: The Cardlytics Recovery Indicator
Across all industries, US consumer spend continues to trend up as more states reopen their economies. When looking at weekly spend, Cardlytics purchase insights show that overall spend is pacing at -11.4% year over year. This is a significant improvement compared to a low point of –34.3% YOY in late March. But does this mean […]
Cardlytics State of Spend Issue 3, June 2020
We recently launched the Cardlytics State of Spend series to help marketers navigate changes in consumer spend. Understanding where consumers are most likely to buy is a powerful starting point for driving real business growth. We’re using these purchase insights to run precisely targeted campaigns in banks’ digital channels that drive incremental sales for marketers […]
Georgia Spotlight: The Impact of States Reopening
As marketers try to get a sense of how reopening will impact their business, Cardlytics is leveraging our purchase insights to help brands gauge customer confidence and choose the right time to ramp up their marketing. With that in mind, we took a closer look at Georgia—one of the first states to open back up […]
Customers Keep their Fitness Routines Strong at Home
Customers are staying active and sticking to their workout resolutions. Before the pandemic hit, three key categories were driving overall fitness growth: traditional gyms, boutique studios, and on-demand workouts. When looking at weekly fitness spend, Cardlytics purchase insights show that the overall gym and fitness category is down 77% year over year. However, there is […]
In the News
MarTech Series August 4, 2020
Cardlytics Appoints OpenTable Chief Marketing Officer Jessica Jensen to Board of Directors
and travel,” said Lynne Laube, CEO and co-founder of Cardlytics. “Jessica’s deep understanding of the advertising industry will ...
Modern Restaurant Management August 4, 2020
MRM EXCLUSIVE: Pandemic Shaping Omni-Channel Strategies in Restaurant Marketing
by expanding ordering and service options. This is crucial as Cardlytics found that total online restaurant spending has been ...
Chain Store Age July 30, 2020
Study: Brick-and-mortar shopping makes a comeback
the July 4 holiday. Cardlytics saw a similar week-over-week decrease in 2019. Examining state-level trends, Cardlytics ...
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